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Ornate antique gold brooch with a large oval amethyst gemstone styled on textured purple fabric, part of a February birthstone jewellery collection. Text reads: February birthstone amethyst

TWILIGHT

Gold asscher gemstone outline

VIOLET

WISTERIA

Gold pear cut gemstone outline

LAVENDER

Gold gemstone cushion cut outline

AUBERGINE

gold emerald gemstone cut outline

SOFT LILAC TONES, QUIETLY LUMINOUS

February’s birthstone amethyst shines in bold hues of violet.

Ranging from pale lilac to deep royal purple, amethyst is the most prized variety of crystalline quartz, adding a pop of colour to any jewellery collection. Its name comes from the Greek ‘amethystos’, meaning ‘not intoxicated’, a nod to the ancient belief that the stone promoted clarity and steadiness of the mind. Today, amethyst remains a symbol of peace, balance, and thoughtful reflection.

GETTING TO KNOW AMETHYSTS

Amethysts have been admired for centuries. Its distinctive purple tones come from traces of iron and natural irradiation within the earth, an alchemy that makes each stone one of a kind.

Before large deposits were discovered in Brazil in the 18th century, amethyst was considered as rare and valuable as sapphire or ruby. It appeared in European crown jewels, royal collections, and heirloom pieces passed quietly through generations.

During the Victorian era, amethyst found a new romantic identity. It was widely used in sentimental jewellery, such as brooches, lockets, rings, and pendants. Chosen not only for its beauty, but for its symbolism of sincerity, peace, and enduring love. Antique pieces from this period often feature softly glowing, rose-cut or cushion-cut stones set in warm gold, giving them a distinctive, soulful presence.

Amethysts are durable enough for everyday wear, making it as practical as it is beautiful. A little extra care goes a long way to preserve its beauty. Avoid harsh chemicals, remove jewellery before physical activity, and store them separately to prevent scratches.

Antique gold amethyst necklace and matching drop earrings styled on an engraved brass tray beside a vintage jewellery box, featuring February birthstone pieces.
Close-up of a model wearing vintage amethyst and diamond drop earrings in white gold, highlighting elegant February birthstone jewellery.

Symbolism & Meaning of February's Birthstone

Amethysts have long been connected to calm, clarity, and emotional balance. Often seen as a stone of protection and inner strength, it's a reminder to move through the world with intention.

Amethysts are a cherished stone for those born under Pisces and the traditional gemstone for a sixth anniversary. Discover our complete February Birthstone Collection, featuring vintage, antique, and modern amethyst gemstone jewellery, pairing calming energy with luminous colour.

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styled by 100 Ways

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Large Amethyst Brooch | 20.00ct |Large Amethyst Brooch | 20.00ct |
Large Amethyst Brooch 20.00ct Estimated Retail Price$6,900 CAD SALE!$2,675 CAD
Amethyst & Diamond Bracelet | 13.00ctw, 1.04ctw | 7" |Amethyst & Diamond Bracelet | 13.00ctw, 1.04ctw | 7" |
Amethyst & Diamond Bracelet 13.00ctw, 1.04ctw | 7" Estimated Retail Price$15,200 CAD SALE!$4,375 CAD
18k Double Row Amethyst Cigar Band | 1.90ctw | 10mm | SZ 6.518k Double Row Amethyst Cigar Band | 1.90ctw | 10mm | SZ 6.5
18k Double Row Amethyst Cigar Band 1.90ctw | 10mm | SZ 6.5 Estimated Retail Price$7,100 CAD SALE!$3,075 CAD
Amethyst & Pearl 15k Brooch | 7.80ct, 0.50ctw |Amethyst & Pearl 15k Brooch | 7.80ct, 0.50ctw |
Amethyst & Pearl 15k Brooch 7.80ct| 0.50ctw Estimated Retail Price$3,150 CAD SALE!$975 CAD

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Grid Set Amethyst Earrings | 5.00ctw |Grid Set Amethyst Earrings | 5.00ctw |
Grid Set Amethyst Earrings 5.00ctw Estimated Retail Price$4,300 CAD SALE!$1,750 CAD
Large Amethyst Brooch | 20.00ct |Large Amethyst Brooch | 20.00ct |
Large Amethyst Brooch 20.00ct Estimated Retail Price$6,900 CAD SALE!$2,675 CAD
Amethyst & Diamond Bracelet | 13.00ctw, 1.04ctw | 7" |Amethyst & Diamond Bracelet | 13.00ctw, 1.04ctw | 7" |
Amethyst & Diamond Bracelet 13.00ctw, 1.04ctw | 7" Estimated Retail Price$15,200 CAD SALE!$4,375 CAD
18k Double Row Amethyst Cigar Band | 1.90ctw | 10mm | SZ 6.518k Double Row Amethyst Cigar Band | 1.90ctw | 10mm | SZ 6.5
18k Double Row Amethyst Cigar Band 1.90ctw | 10mm | SZ 6.5 Estimated Retail Price$7,100 CAD SALE!$3,075 CAD
Amethyst & Pearl 15k Brooch | 7.80ct, 0.50ctw |Amethyst & Pearl 15k Brooch | 7.80ct, 0.50ctw |
Amethyst & Pearl 15k Brooch 7.80ct| 0.50ctw Estimated Retail Price$3,150 CAD SALE!$975 CAD
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Grid Set Amethyst Earrings | 5.00ctw |Grid Set Amethyst Earrings | 5.00ctw |
Grid Set Amethyst Earrings 5.00ctw Estimated Retail Price$4,300 CAD SALE!$1,750 CAD
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EXPLORE FEBRUARY'S BIRTHSTONE

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